Our Story



It begins with our ability to adapt to various cultures and traditions. Creating new standards and re-defining the meaning of a truly luxurious experience.

Carousel is about making people feel happy. We thrive on bringing guests together, celebrating their joy, and sharing it with them at every stage. Whether it’s a wedding, corporate, or social event, it’s an opportunity for us to have a positive impact on people’s lives. The fact that our events are spectacularly designed, right down to the last petal, is a testament of our dedication to detail and flair for the unexpected.

Zainab Alsalih

Founder & Creative Director


Naturally graceful and genuinely compassionate, Zainab has always considered herself a citizen of the world. Multi-lingual and multi-cultural, she’s able to lean on her background to relate to clients, regardless of their location.

Zainab left a career in banking to merge her financial prowess with her creative flair. In 2008, she founded Carousel Events as a solution for creating luxurious and memorable events that bring people joy.

Carousel quickly became one of the region’s best-known companies for event design, and Zainab’s expertise is highly sought-after by those in the industry. She has been featured in publications such as Harper’s Bazaar, Martha Stewart, and Vogue. Currently, she divides her time between Dubai, Italy, and Dallas, Texas.

Meet Our Team

  • Louise

    Director of Operations

  • Wasim

    Floral Designer

  • Jomana


  • Sibi


  • Pamela

    Events Manager

  • Mohammad

    Site Manager

  • Sakshi


  • Hyacinth

    Studio Manager

The Accolades

As an internationally sought-after wedding & event planner, Zainab is frequently mentioned in the press for her beautiful events and expertise.

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